Society of Certified Senior Advisors
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10 Tips for Growing your Senior Business via the Social Web

For Immediate Release – August 6, 2010
Denver, Colorado 

Educational Webinar

The Society of Certified Senior Advisors announces a new educational webinar being presented on Wednesday, September 15th, that provides you with invaluable tips for growing your senior business via the social web.

The social web is growing immensely and has become today’s most powerful marketing source for businesses. The Society of Certified Senior Advisors is pleased to announce an upcoming webinar that will provide you with invaluable tips for growing your senior business via the social web. David Weigelt, co-founder of Immersion Act and author of Dot Boom: Marketing to Baby Boomers through Meaningful Online Engagement, will cover important internet marketing strategies including:

  • How you slice up your senior audience
  • Removing the online obstacles that are keeping seniors from doing business with you
  • Leveraging word of mouth with seniors online
  • Mirroring engagement: the key to connecting with seniors online
  • How to inspire influence
  • And more

This presentation is free for members only and will be held on Wednesday, August 18th, 2010 at 12 PM (MST). Members of the public may register for a fee of $49. Register for this event today at http://www.csa.us/UpcomingEvents. If you are unable to attend the webinar, don’t worry, register now and watch the recorded version later. Valuable information that’s convenient and free – what more could you want?

The Society of Certified Senior Advisors (SCSA) produces monthly webinars every month for our CSAs. This is only a small portion of the vast array of benefits offered to our CSAs that range from ongoing education to professional development.

David Weigelt co-founded Immersion Active in 1998 with the intent of using the Internet to create a more relevant means of communication between consumers and brands. He is a founding board member of IMMN (International Mature Marketing Network) and the host of the association’s monthly webinar series. David released his first book on how to effectively engage baby boomers online through a developmental relationship marketing approach, titled Dot Boom: Marketing to Baby Boomers through Meaningful Online Engagement. The book has received praise from national and international marketing notables, including Microsoft, PBS, and AARP. Visit David’s website at http://www.immersionactive.com

This webinar is only a few days away so register now – don’t pass up this opportunity to learn first hand tips on successful marketing through the social web, http://www.csa.us/UpcomingEvents

About SCSA
SCSA’s mission is to educate professionals to work more effectively with their senior clients. For those who work with seniors, this means understanding the key health, social and financial factors that are important to seniors—and how these factors work together. CSAs are able to integrate this into their professional practices, no matter what field they’re in. They’ve learned how incredibly gratifying it is to help seniors achieve their goals, and the seniors they’ve worked with have learned how important it is to work with someone who truly understands their age-related circumstances.  For more information about SCSA and its educational course, please visit www.csa.us.

Contact:
Erica Ananich, SCSA
(888) 538-2599
society@csa.us
www.csa.us/blog

 

Society of Certified Senior Advisors
1325 South Colorado Blvd., Suite B-300, Denver, CO 80222   |   Phone: 800-653-1785